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John & Faye Cooper purchased the store in 1979 and set out on a journey of discovery. They moved their young family into the top two floors of the store and began the work of preparing to open. There were many questions, but the two most important were 1. What do we need to fit in with our community? And 2. What would an old general store carry that is still useful to our neighbors? That's where they started.

"WHERE SHOULD I SEND YOU TO KNOW THE SOUL OF THE SOUTH? I THINK I'LL SEND YOU TO MAST GENERAL STORE."

CHARLES KURALT

mast news & events

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  • September 3, 2025 6 minute READ
    Welcome to Asheville at Biltmore Estate

    Fall into Asheville

    Asheville transformed from a pioneer outpost into a resort city within a century of its founding in 1797. By the late 1800s, people flocked to this Western North Carolina destination to take in the fresh mountain air, go horseback riding, hiking, or picnicking, and enjoy the luxurious accommodations of the Grove Park Inn and the Battery Park Hotel. During this era of booming growth, one of the wealthiest and most famous Americans of his time, George Vanderbilt, constructed the palatial Biltmore Estate as a “summer home” in Asheville. It remains the largest – and among the most opulent – private residences in the United States to this day. ...read more

    tags-icon Fall Foliage Primer | Local Flavor | Travel

    location-icon Asheville

  • August 22, 2025 5 minute READ
    Friends Day Partners at Mast Store - Blue Ridge Parkway Foundation, Friends of the Reedy River, Friends of the Smokies, Gateway Nature Preserve, the Pisgah Conservancy, Friends of the Ecusta Trail, Palmetto Conservation Foundation, and FRIENDS of the Blue Ridge

    Friends Day Returns Saturday, September 6

    Pierre Teilhard de Chardin observed that the world is round so that friendship may encircle it. On Friends Day at Mast Store, we wrap our arms around organizations that raise the bar in our local communities by improving residents' quality of life, increasing economic vitality, and embracing landscapes and assets that make our communities unique. They bring out the best for all of us! ...read more

    tags-icon At Home | Local Flavor | Mast Family Favorites

    location-icon All

  • August 21, 2025 12 minute READ
    Picking the perfect pumpkin at a pumpkin patch

    Five Favorite Farm-Inspired Fall Pastimes

    Fall is when the stories we’ll tell the rest of our lives arise from the joys we share with family and friends. It’s when our senses are invigorated by the crisp air and rich colors surrounding us. It’s respite from the heat of summer and peace of mind before the chill of winter. Fall is a season best lived in the moment so memories aren’t recorded but felt.  ...read more

    tags-icon Fall Foliage Primer | Adventure | Local Flavor | Travel

    location-icon All

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