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blog
latest blog posts see all blog posts CLOSE MENU
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October 22, 2025 2 minute READ
Layer Love with Share the Warmth in November
Each year, Columbia Sportswear teams with Mast General Store to gather gently loved coats and jackets for our neighbors who need them for the coldest part of the year. Columbia kicked off this year’s collection by making its own donation of new jackets. ...read more
At Home | Inspiration
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October 9, 2025 2 minute READ
Food for Kids Merrell Footwear Continues its Program to End Childhood Hunger
For 16 years running, Merrell Footwear has partnered with Mast Store and our food security partners to end childhood hunger. Our sales rep, Kent Doobrow, and former community relations manager, Deb Lazenby, started this program as a way to raise awareness of childhood hunger and to also make an impact in our communities. October 13-26, for every purchase of Merrell footwear at Mast Store, Merrell will make a $15 donation to a local food security partner to be used for their kid-focused programs. ...read more
Local Flavor | Mast Family Favorites
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September 30, 2025 6 minute READ
Fall in the City of Four Seasons
Hendersonville is known as “The City of Four Seasons” because of its year-round beauty, but it’s OK to have a not-so-secret favorite: Fall! ...read more
Fall Foliage Primer | Adventure | Local Flavor | Travel
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March 3, 2025 14 minute READ
The Mountains Are Open - Vacation & Volunteer
In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
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November 30, 2023 10 minute READ
It Just Would Not Be the Holidays Without
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
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May 26, 2023 7 minute READ
John and Faye Cooper: Why We Support Land Trusts
Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
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